Saturday, 19 February 2011

Innovative Advertising Campaigns



Volkswagen - Getting there is just as fun.



Bounty kitchen roll ad. Large items were put in the street and made to look like they have been spilt. Another one that allows interaction and captures the public's attention.



'The kids who can fly' book ad campaign. A large picture is put onto the street to make it seem as though you are on top of a building looking down. Adds an element of fun/fear for people to interact with.



Denver Water - Only use what you need. Enables people to interact with the campaign.



Panasonic ad campaign for their new hair trimmer. Made it very funny so people remember it.



A Coffee brand campaign in New York - 'City that never sleeps, wake up!'
The advert was placed over a manhole cover which steam cameout of making it look like a hot cup of coffee.



Advert for 'Science world - 12 ft sneeze'. When you pressed the button it sprayed water at the person making it seem like a sneeze. Aimed to create awareness of how far a sneeze can travel.
Posted by Hannah Thomas

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